Importance of circular design

At the root of the planet’s environmental problem is the overconsumption of natural resources, excess carbon emissions, and pollution of the natural environment from waste. Circularity is a method of designing and manufacturing tomorrow’s products from today’s waste.

When a product is designed for circularity, it is manufactured from materials taken from old products, leaving fresh natural resources in the ground. It is also designed to last as long as possible, preventing the carbon emissions associated with producing multiple products in that time. Then, when a circular product finally does reach the end of its life, it will be easy and cost-effective to recycle it entirely into a new product. This is because it was designed from the very beginning to make that possible.

So, all going well, a circular product should never end up as waste. The circular design completely removes the pollution issue from the product life cycle.

Before a circular product is even manufactured, it is already destined to minimize the use of new resources, limit carbon emissions, and eliminate pollution. If everyone embraces circular design, it will have an immediate, and massive, direct impact on the three major issues; overconsumption, carbon emissions, and pollution.

With circularity, we can prevent forests from being uprooted, habitats from being destroyed, and our great green earth from being dug up, without having to radically change our lifestyle. By choosing to buy circular, you can ensure that the planet keeps spinning in circles, and not out of control.

At eha, all of our products are developed with principles of circularity. We reduce waste and minimise consumption of new materials with the help of crop residue and recycled materials at the beginning of the product making. The products are developed with high quality and durability so that they can be used and reused for a longer period. The materials can be recycled or recovered at the end of their current use in the product. At the core, our products reduce carbon footprint and preserve previous resources thereby supporting a circular economy.