The Modern Way of Celebrating Rakhi

Long-distance relationships are a new reality for many families, and festivals like Rakhi have evolved with us. Instead of seeing the distance as a barrier, let’s see it as an opportunity to get creative. The core of celebrating Rakhi remains the same—a celebration of the sibling bond—but the execution can be adapted for our new, global lives.

Think about it. We use video calls for everything else, from work meetings to virtual parties. Why not for Rakhi? Set up a time for a video call where everyone can be present. Our team has heard so many wonderful stories from customers who’ve made this a new tradition. A customer named Ritu told us she and her brother, who lives in London, now have a “virtual Rakhi ceremony” every year. He wears the Rakhi she sends him, and they catch up over a cup of chai, just like they used to. It’s a moment of connection that means the world.

Capturing the Moment: The Perfect Rakhi Celebration Drawing

A great way to make this virtual connection more tangible is by incorporating a visual element. We’ve seen a recent trend of families commissioning a custom rakhi celebration drawing from local artists. It’s a beautiful way to capture the essence of the day, even if you’re not physically together. Imagine a stylized illustration of your family on the video call, or a portrait of you and your sibling with your favorite childhood memories in the background. It becomes a piece of art that you can both keep and cherish, a physical representation of your shared moment.

This is where the principles of a circular economy can come into play. If you choose an artist who uses sustainable materials for their prints and framing, you’re not just creating a memory; you’re also supporting responsible practices. Look for artists who use recycled paper or upcycled materials for their frames. This way, your rakhi celebration drawing isn’t just a beautiful memory, but also a step toward a greener footprint.

Thoughtful Rakhi Gifts That Go Beyond the Usual

The gift exchange is another big part of the festival. While money in a card is always appreciated, a physical gift can make the distance feel a little smaller. This is your chance to get really specific and thoughtful. Instead of generic items, think about what your sibling actually needs or would love to use in their daily life.

For the sibling who’s just moved into a new home or is trying to make their office space more personal, consider a set of our durable, recycled glass tumblers. They’re stylish, functional, and have a great story—made from salvaged glass, they embody the spirit of the green economy by turning waste into something beautiful. For the one with a green thumb, a self-watering planter made from a unique biomaterial or reclaimed wood could be a perfect rakhi gift. It’s a gift that keeps on giving, and it’s a constant reminder of your bond.

Let’s be honest, finding the right rakhi gift can be a challenge. We get it. We’ve all been there, scrambling at the last minute. The key is to think ahead and to think about what connects you.